British Canoe Union appoint Oaks Consultancy in search for headline sponsor

The British Canoe Union (BCU) announced today that it has appointed Oaks Consultancy to secure sponsorship partners to generate supplementary support for the sport, from grassroots through to elite performance and GB Canoeing.

Adam Walker, Managing Partner at Oaks said,

"We are delighted to be able to assist the BCU with their search for sponsorship partners. There is a clear opportunity for partners to add tangible value to the team and contribute to their success, to help create a legacy for the sport of canoeing in the UK, beyond 2012"

Chloe Nelson, Marketing Manager at the BCU said,

"Canoeing is a unique property; there is a type of canoeing for everyone, an increasing participation base of 1.2million, a track record of international medal success and we are in a distinct position to be able to offer a sponsor headline exclusivity to own the whole sport. The current four year cycle offers a sponsor the opportunity to be part of a truly exciting phase in British sporting history and we anticipate sharing that medal and legacy success with a sponsor partner."