New Partnership with Yorkshire Cricket Foundation

Yorkshire Cricket Foundation, the official charity and community arm of Yorkshire County Cricket Club, have chosen Oaks Consultancy to deliver an ambitious income generation plan to support their 2021-2024 strategy.

We have been commissioned by Yorkshire Cricket Foundation to deliver a four-season income generation plan, covering 2021-2024, which will feed into the organisation’s ambitious plans to increase its impact and outreach.

Yorkshire Cricket Foundation, a registered charity, delivers community projects across the county. Using the power of cricket, they aim to make a lasting, positive impact on communities living in Yorkshire. To deliver this impact they work closely with Yorkshire County Cricket Club, the Yorkshire Cricket Board, Pro Coach and other key partners. The Foundation have tasked Oaks to help develop a new fundraising strategy, with supporting annual fundraising action plans. This comprehensive exploration of income potential through to 2024 will support the priorities of the Foundation's 2024 Game Plan.

Our partnership with Yorkshire Cricket Foundation will support the charity’s vision to create a community without boundaries by securing funding for their core project themes: Health and Wellbeing, Education, Heritage and Participation.

We bring our expertise and a track record of supporting sport for development organisations to maximise their income potential to grow their reach and impact. Yorkshire Cricket Foundation will gain a critical analysis of their fundraising performance to date, and sector leading knowledge of unexplored income areas, plus our assessment of the suitability and viability of each fundraising opportunity available to the charity. We will provide a realistic and achievable fundraising strategy suited to Yorkshire Cricket Foundation's aims and priorities.

With bold ambitions for using the power of cricket to change the lives of Yorkshire’s communities, the Foundation recognises this will require substantial investment from a diverse range of sources. They remain determined to develop attractive impactful community projects to generate new income.

Luke Southall, Managing Director at Oaks commented:

“Yorkshire Cricket Foundation have long been at the forefront of cricket-for-development and have changed the lives of thousands of people across Yorkshire. This is, in part, a consequence of their commitment to continually innovate, improve and deliver more for their communities. That’s what this project is all about and I’m delighted that Oaks will be working with Will and the team to make it happen”.

Will Saville at Yorkshire Cricket Foundation added:

“We went through a very thorough tender process and we were hugely impressed with Oaks’ bid alongside their extensive skills and experience in this sector. Since appointing Oaks to carry out this piece of work, they have been fantastic, and we are excited to see the final fundraising strategy that will support the Foundation to sustainably grow and deliver more work in our communities”.

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